Global Affinity Alliance - Virtual Conference 2020

In a historic first, GAA has organized a Virtual Conference during 23-26 June 2020

In 2020, the world is a very different place and we find ourselves adapting to a whole range of new products and business practices. One of these changes involves maintaining connections and building business partnerships using digital technologies from our office or even our living room lounge chairs.

Once per year, the Global Affinity Alliance hosts a Conference for all members. Due to travel restrictions and safety measures derived from the Covid-19 pandemic, the 2020 Conference has been delayed. However, networking cannot stop. GAA decided to host their first Virtual Conference, which has included a tight agenda of one-to-one meetings between members and two virtual cocktail receptions in different timezones.

We all prefer face-to-face encounters to videoconferencing, however it was fantastic to see the dedication and professionalism that all attendees put into meeting preparation, and also the time invested in catching up with members around the globe. This was the best way, given the circumstances, to see how everybody is working hard, adapting to market conditions and to customer requirements.

We at Euroatla are proud to be part of this network, and we look forward to do even more business in partnership with our fellow GAA members.